How many adverts a day

Or maybe thousands? In fact, our daily ad exposure depends on many factors - from where we live to what job we do and how we prefer to spend our leisure time. If folks from marketing firm Yankelovich, Inc. Wait … that number is from It ensures your browsing is secure and free of ads, trackers, and malicious websites. Download Clario and get rid of ads altogether. This popular marketing expert ran a crazy experiment to find out how many ads he was exposed to during a typical day.

He decided to spot as many ads as possible and count them in 24 hours. Long story short, he counted ad messages before even finishing his breakfast.

He was so shocked and amazed, he decided not to continue. Whatever the exact number of ads we see every day, one thing remains clear: the amount is enormous. Why does this happen?

Well this takes place for two reasons. First, the human brain cannot absorb and digest so much information. Second, super saturation of ads has resulted in a phenomenon called banner blindness. Essentially, most of us have learned to ignore any banner-like information we see on the internet. It sounds like a perfect moment for ad blocking solutions to come into play. Known as social media marketing, many big brands are continually expanding their marketing efforts to ensure they get the most exposure on every platform.

This means that whenever a new social platform is created, expect to see plenty of ads as brands take advantage of the marketing opportunity. With new platforms being created every year, expect to see more social media advertising in the future. However, with most of the new technologies being digital, the introduction of plugins and software like adblockers will start to greatly decrease the number of ads we see. A recent kickstart project showcased the idea of glasses that block all screens , and in an article by Vice, they explored the concept of using them to block ads in the real world.

Could this be the future of adblocking and reducing how many ads we see per day? Possibly, but only time will tell how effective and useful they are. But with a combination of digital and real-life adblockers, this could be the solution to the growing number of ads per day. Sam Carr October 10th, Sam Carr February 15th, But just how many adverts do we see in a given day?

Is it in the hundreds? Or more? View Article. This feeling of trust and connection is key for brands looking for success in the crowded digital market. This is a BETA experience. You may opt-out by clicking here. More From Forbes. Nov 10, , pm EST. Nov 10, , am EST. Edit Story.

Aug 25, , am EDT. Jon Simpson Forbes Councils Member. A lot of people are spending a lot of money competing for your attention. Please Sign In and use this article's on page print button to print this article. How To: Marketing. By Bryce Sanders — Contributing Writer.

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